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STC Summit 2017 has ended
Tuesday, May 9 • 4:00pm - 4:50pm
Collaboration, Communication, and Credibility: Building Stronger Content Teams

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Starting the content conversation across departmental teams can seem tricky. In fact, it can seem impossible.

Whether you work independently, or are part of larger project team, this presentation will share some ways to better plan for content projects, reduce conflict, and improve internal communication.

Like any conversation, understanding your audience, creating a shared vision for content, and using the right approach can not only align departments, but also improve engagement for content across your organization.

This session will uncover how you can:

  • Build content leadership and community across cross-functional teams
  • Use a digital governance framework to understand organizational readiness for content strategy
  • Help frame, facilitate, and get buy-in for a strategic approach to technical content
  • Understand the requirements to build a strong case for change

Speakers
avatar for Melissa Breker

Melissa Breker

Content Strategist and Consultant, Breker Group Consulting
I'm coming to the event to meet new folks and listen to your experiences. I'm curious. I'm a communication and content strategist that works with technology, government, and non-profits. You can talk to me about: * Different approaches and frameworks to support change and engagement... Read More →



Tuesday May 9, 2017 4:00pm - 4:50pm EDT
Annapolis 1/2