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STC Summit 2017

Sara Feldman

MindTouch
Content Experience Manager
Greater San Diego Area

Sara Feldman has over 10 years of experience as a technical writer, primarily in the software industry and focused on online support. Her professional interests include strategies for effective content and content metrics. She earned her BS in Technical Communication and Communication Studies from James Madison University. Sara has been a community leader with STC San Diego since 2016.

8:00am EDT

Leadership Program Baltimore 3-5

12:00pm EDT

Adobe Workshop Annapolis 1-3

5:30pm EDT

Opening Keynote Cherry Blossom

7:00pm EDT

Welcome Reception in the Expo Hall Woodrow Wilson

8:00am EDT

Continental Breakfast Woodrow Wilson

9:00am EDT

The Holy Trifecta of Intelligent Technical Content Annapolis 1/2 Leveraging Cognitive Science to Improve Structured Authoring Annapolis 3/4

10:10am EDT

A Layman's Crash Course on Analytics in Help Content Annapolis 3/4 Analytics and Tech Doc: The Dawn of a New Era Baltimore 5

11:00am EDT

Monday Break-Lunch on your own TBA

1:00pm EDT

Walk in Your Customer's Shoes: Learn the Art of Journey Mapping Annapolis 3/4

2:10pm EDT

Customer Centricity at Your Fingertips Baltimore 5

3:00pm EDT

Refreshment Break Woodrow Wilson

4:00pm EDT

Proving ROI: Agilely Cutting Costs in Help Baltimore 3

5:30pm EDT

Annual Business Meeting Cherry Blossom

6:30pm EDT

Dine Around TBA

8:00am EDT

Continental Breakfast Woodrow Wilson

9:00am EDT

Five Cascading Style Sheet Techniques That Every Technical Writer Should Know Baltimore 5 A Tech Writer, A Map, and an App Baltimore 4

10:10am EDT

Hello World! RIP Traditional Content Strategies and Methodologies Annapolis 3/4

11:30am EDT

Speed Networking Woodrow Wilson

1:00pm EDT

Content As-a-Service: A Structured Program for Extending Your Business Value and Amazing More Customers Baltimore 5 So You Think You Know What Your Readers Want? Annapolis 3/4

2:10pm EDT

Cut through the Clutter: Using Plain Language to Gain the Cutting Edge Annapolis 1/2

3:00pm EDT

Exhibitor Raffle Drawings & Refreshment Break Woodrow Wilson

4:00pm EDT

Art of Writing in Agile Annapolis 3/4 Give Readers the Power of Choice Baltimore 5

5:30pm EDT

Honors Reception Cherry Blossom

7:00pm EDT

Rough Drafts After Party Cherry Blossom

8:00am EDT

Continental Breakfast Woodrow Wilson

9:00am EDT

Novices AND Experts, Not Novices OR Expert Users Baltimore 3

10:10am EDT

Git for Writers: Making it Easy Baltimore 4 Know Your Audience (Better than They Know Themselves) Annapolis 3/4

11:00am EDT

Closing General Session: Fix My App Cherry Blossom