Innovative, hands-on and energetic knowledge transfer, change management and award-winning technical communications professional with design and social sciences background plus extensive consulting and expertise in software product documentation and management, database marketing, sales automation and business analytics. Process improvement, evangelizing software-as-a-service economics and crafting a blueprint for business knowledge - monetizing community, content and commerce are key themes. My expertise is digital media, and teaming to drive the roadmap, strategy and execution across web, mobile and event marketing platforms. My key strengths are building digital solutions that achieve breakthrough results and creating content for multiple audiences that engage, deliver sales and generate revenue.